I can hear the whining now

I know they make a good product, and their product is really no different than anybody else's, but then what's in a name? Well let's look back Winchester Black Talons, were labeled cop killers, but no cop ever died by being shot with one, not one.

It's the perception, of the jury, and how a prosecuting attorney can just make it sound bad. Well surely the jury will understand that's it just a brand name, if you think the jury is that bright, you are counting on a lot.

Ya know if they had chosen a name like Ultimate Defense, it could be a no brainer.

But I can just hear that attorney saying to the jury, "The Accused, shot the victim with EXTREME SHOCK, he/she intended to kill the victim, it's even marked on the casings"

Yes you may still prevail in the court, it's open and shut you say, and there are a lot of jurisdictions that won't care, but if you have that crystal ball to say where your self defense shooting will take place, than you can likely predict when too, and avoid it all together.
You can bring in an expert witness to explain that your choice of ammo was just high quality self defense ammo just like any other, but it is going to cost.

The decisions you make on what you carry, how you carry yourself, may well all have to be defended in court. That bumper sticker "Stop Honking, I'm Reloading" can be used against you, that sticker in the window "If you are found here at night you'll be found here in the morning"

The grips that are engraved "Killem All", it can and likely will be used against you, as a defense attorney once stated it is easier to defend someone that used a Colt Trooper, than it is to defend someone that used a Python.

Just consider your choices, when making them, and how they will be played in court, and that fight, my friends will last longer, and be more stressful than the gun fight.